|Title of host publication||Social Media Use in Risk and Crisis Communication|
|Editors||Klas Backholm, Harald Hornmoen|
|Publisher||Emerald Group Publishing|
|Number of pages||21|
|Publication status||Published - 01 Oct 2018|
The chapter provides recommendations for key communicators’ social media use during pandemic threats. Recommendations are based on findings from two sets of case studies during the 2014-15 outbreak of Ebola in West Africa: the use by authorities in UK and Norway during the 2014-15 West African Ebola outbreak; and the use by established media in the UK.